HI, I’M ELLEN AND WELCOME TO MY BLOG

ingredients: floral inspiration / design insights / the business of me / the business of emotion

Rated The Knot “Best of Weddings 2012 Pick” and WeddingWire “Bride’s Choice Winner 2012″

January 31st, 2012

We’re thrilled to announce that Gingerleaf Floral has been rated by local brides and voted The Knot Best Of Weddings 2012 Pick! So how were winners determined? The Knot Wedding Network captured detailed feedback from more than 1.8 million brides (and maybe some grooms!) through WeddingChannel.com. The reviews came from 29 different categories of wedding businesses, including floral design. Approximately 6,800 local vendors received this prestigious award, representing the top 4 percent of local vendors on The Knot Wedding Network.

We also captured the WeddingWire Bride’s Choice Winner 2012! The WeddingWire Bride’s Choice Awards ™ recognizes the top local wedding professionals from the WeddingWire Network ~ we were rated on quality, service, responsiveness and professionalism. Unlike other awards in which winners are selected by the organization, the WeddingWire Bride’s Choice Awards™ are awarded solely based on the reviews from over 1.2 million newlyweds. We’re included in the top 5% of WeddingWire’s vendor community, across all service categories and all regions throughout the US and Canada.

A big THANK YOU to all our brides for taking the time to review our services and voting us among the best ~ woohoo!

2 Comments to “Rated The Knot “Best of Weddings 2012 Pick” and WeddingWire “Bride’s Choice Winner 2012″”

  1. Doug:

    Congratulations! This is amazing news and well deserved.

  2. Thanks Doug ~ hearing the news gives my step just a little more pep :-) .

Happy Holidays!

December 21st, 2011

There are some people who absolutely LOVE the winter holidays and can’t get enough of all that they entail. I guess I’m not one of them. Maybe it started the Christmas I was 10 and my mom cut out a picture of the winter coat she was going to get me and taped it inside the gift box. She was waiting for the coat to go on sale, but wanted to give me a preview. That was a disappointing Christmas. We lived in Chicago back then and I sure could have used that coat on December 26.

Maybe not having kids makes a difference. Watching kids open gifts is a pretty spectacular event ~ it’s pure unadulterated excitement and joy. That’s pretty cool. But I have three dogs, and they don’t know how to open gifts. They also don’t know how to steer clear of Christmas trees. Our 150-lb Newfoundland knocks things over, and our 7-lb Russian Toy Terrier likes to chew branches and small ornament-like objects. So we never put up a Christmas tree.

What I do like about the holidays is the opportunity to regroup. Despite the sometimes crazy and chaotic holiday season, this is when I have the time to assess the previous year ~ to reflect on what I could have done differently, to be proud of what I’ve accomplished, to be grateful for the relationships that have enriched my life, and for the experiences that have shaped me. For me, it’s a great way to put the new year into perspective. Whatever the holidays mean for you, I hope they have meaning. Even if it’s just knowing that when the 100th person wishes you “Happy Holidays!”, they really are wishing you well.

Happy Holidays ~
Ellen

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Carnations, Baby’s Breath and Antlers

December 13th, 2011

Carnations and baby’s breath often get a bad rap. I typically ask my wedding clients what flowers they would rather not see in their wedding, and these two often make the list. Yes, carnations were often used in funeral and old-school FTD floral arrangements, and baby’s breath (or gypsophila) is an inexpensive filler ~ I guess not the most positive associations to some folks.

But these guys have made a comeback in recent years, and for good reason. Carnations have an amazing spectrum of colors and will last over a week depending on how you arrange them. They’ve become more expensive in recent years because of their increasing popularity, but they’re still less expensive relative to other blooms. Baby’s breath has a sweet, delicate quality that makes it a great filler flower, but when featured in an arrangement, it can take on a totally different quality. This week I decided to use both carnations and baby’s breath for one of my clients, and added in some “antlers” (aka bleached Mitsumata branches) just for the holiday heck of it. Ho ho ho! And check out some of the amazing carnation varieties below (there are hundreds) ~ I especially love the bi-color (or variegated) ones.

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Branching out for the Holidays

December 8th, 2011

I had an opportunity to do a fun holiday installation this week at Rock Wall Wines in Alameda. It was a site-specific installation along the bar in their tasting room using oak lichen branches. The lichen provides a beautiful texture and color ~ one of reasons you see it used during the holidays for everything from wreaths to wintry tableaus to, well, holiday installations. The ornaments are just plain festive, but the glass orbs were filled with faux poinsettias, LED lights for some overhead twinkle, and Hershey’s holiday kisses. I’m not even a huge chocolate lover, but there’s something magical about a Hershey’s kiss wrapped in holiday foil!

2 Comments to “Branching out for the Holidays”

  1. Tim:

    This is really neat! Very creative.

    • It was super fun to do! Glitter from the ornaments and moss from the branches found there way onto the hat I was wearing when we did the install ~ so I felt a bit like a walking Christmas tree the rest of the week ;-) .

Cindy and Perry

November 29th, 2011

Cindy first contacted me about her wedding in May 2010. After our initial consult, she and her fiance, Perry, ended up having to postpone the wedding. She said they would be in touch again once a new date had been decided, so I wished them well and put their file away.

A year later, almost to the day, Cindy contacted me again. Wow. I guess it was just meant to be.

Cindy was a sweetheart to work with, and a romantic at heart, but wasn’t sure if “romantic” was the defining look she wanted for her wedding. We talked about all kinds of color and design options, but couldn’t settle on a look. For many brides, the choices and decisions can seem endless ~ with the overall affect being overwhelming. Being a Libra, I know making decisions can be excruciating. And when you’re a perfectionist like me, the fear of making the wrong decision can be paralyzing. But, hey, we’re talking about a wedding. There are no wrong decisions (none life-threatening, anyway). A wedding is just one expression of the two people getting married ~ it doesn’t define them for life. Whatever puts a smile on your face is pretty much the right way to go. In the end, we opted for a look that was not only romantic, but that echoed the romance of the setting.

The wedding took place at the Cliff House in San Francisco ~ a fantastic venue overlooking the Pacific Ocean. It’s an incredibly romantic space, with the only drawback being the fog and cold if you’re planning on having an outdoor ceremony. Which they were. But again, I guess it was just meant to be. The weather couldn’t have been more perfect ~ sunny and warm. And the wedding ~ sweet and romantic.

Thanks to Genevieve Shiffrar for her lovely photos and to Chandara Phanachone for being the easy-going planner that any floral designer would be happy to work with!

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Lauren and Chris

November 10th, 2011

Each wedding is unique. The rituals and props may be familiar, but the two individuals who decide to make this very public commitment to each other make the story their own. Their own unique plot. With its own cast of characters, subplots, beginning and end. It’s like knowing the gist of a play ~ but getting to savor the experience of seeing it unfold.

Honestly, sometimes I wish I were a wedding photographer, so I could be there when the story unfolds in real time the day of the wedding. My favorite part about being a floral designer is meeting with couples for the first time and hearing their story. Afterwards, we’ll talk, email and share pictures. But I miss the part where I get to see the much-awaited “performance”.

Thanks to Emily Takes Photos for bringing to life Lauren and Chris’ wedding! The ceremony took place at Mills College Chapel ~ a wonderfully intimate space that’s worth checking out, even if you’re not getting married. It’s a chapel-in-the-round, with a beautifully designed skylight that makes you yearn for skylights even when you’re outdoors. Thanks also to Va de Vie Events for coordinating all us vendor folks. And thanks to Lauren and Chris for allowing us all to be a part of your celebration.

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My Wedding Day

November 2nd, 2011

My wedding day was the happiest day of my life. I never fantasized about my wedding when I was a little girl, dreamed about my wedding dress, or even wondered who I would marry. But the day I got married was the wish come true that I never knew I longed for. My husband, Tim, and I shared our love and commitment to each other in front of our closest friends and family. And it was wonderful.

I haven’t blogged in a while (yup, been busy with weddings), so I thought my first blog-in-a-while should be about a recent wedding. But I recently came across this blog post by Jonas Peterson and wanted to share. It was a reminder to me of what makes a wedding such a beautiful thing ~ the two people who give us a reason to be together.

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Carrie and Eric

August 30th, 2011

Carrie and Eric had a classic San Francisco wedding ~ complete with a cable car as their cake topper! The ceremony and reception took place at Stanford Court in Nob Hill ~ an elegant and timeless hotel that I had never had the pleasure of visiting until their wedding. When Carrie and I met for our consult, she described what she was envisioning as “traditional, elegant, classic and tasteful”. What really made me smile were the descriptions of herself ~ “in-the-box” and “very Chardonnay”  :-) .

When I arrived on site for the wedding, my assistant and I delivered the boutonnieres to the hotel room where Eric was patiently waiting, along with the other groomsmen and male relatives. I had never met Eric before, and his subdued excitement was palpable. I love being a fly on the wall (so to speak) minutes before a wedding ~ you get caught up in the quiet joy and anticipation.

As we were departing after the ceremony, I spotted Carrie and Eric crossing the street in front of the hotel ~ hand in hand and smiles a mile wide.

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Where has the summer gone?

August 14th, 2011

I’ve been busy with weddings, and all of a sudden it’s the middle of August. In between weddings, I’ve been designing floral installations in the tasting room at Rock Wall Wines in Alameda. The monthly installations are made from dried, preserved and faux materials, making them last the whole month. I think about these designs right before I go to sleep, and sometimes have to get up to do a sketch or jot down some notes. It’s pure fun.

giant allium, braided commodore, mesh metal orbs

dried allium, braided commodore leaves, metal orbs

willow, loofah, thistle, craspedia

willow, loofah, thistle, craspedia

the playful close-up

grapewood branch, tillandsia, branch orbs, sisal, devil's claw

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From Here to Eternity ~ Moderate and Luxury Budgets (Part 3 of 3)

July 25th, 2011

This is the final From Here to Eternity post, where my colleagues, Anna Wu of Anna Wu Photography and Vera Devera of Va de Vie Events, and I collaborated on an inspiration photo shoot. Check out the sneak peak for some history behind the project, and the “inspiration to creation” post from last week.

We created table scapes on 2 budgets ~ moderate and luxury. Many brides who contact me share beautiful floral arrangements from various wedding sites, blogs or magazines. The cost for that particular look may or may not be within their budget :-O. Our goal was to show how one particular look could be achieved on 2 different budgets.

Flowers are very scalable in terms of cost because so many factors come into play ~ size, types of blooms, seasonal availability of materials and the complexity of design. When I first meet with clients, I ask about the experience they’re trying to create. That experience, or emotion, can be captured by many different looks. I often say I’m in the business of emotion, and just happen to use the medium of flowers. Sometimes it’s difficult for a client to choose just one kind of look, but if we start with a specific experience or feeling, then we can choose the blooms and designs that are best going to capture that.

Centerpiece ~ moderate floral budget:
Comprised of many small arrangements to create an ensemble look. It can work along the length of a long rectangular table, or grouped on a round table. The great thing about this look is that it’s scalable in terms of the number of arrangements, and therefore cost. Here’s the breakdown:

~ Arrangement in frosted vessel: $25 (featuring grevalia, ranunculus, roses and craspedia)
~ Arrangement in light blue vessel: $22 (featuring roses and ranunculus)
~ Arrangement in faceted glass vessel: $10 (featuring Anastasia chrysanthemums and lambs ear)
~ Vintage clock table number setup ~ RENTAL: $12 (featuring tallow berry and preserved roses)

For our photo shoot, we included 3 each of the above arrangements and the vintage clock setup.

Moderate budget table scape

Arrangement in frosted footed vase: $25 (featuring grevalia, ranunculus, roses and craspedia) Arrangement in light blue vessel: $22 (featuring roses and ranunculus)

Arrangement in faceted glass vessel: $10 (featuring Anastasia chrysanthemums and lambs ear)

Vintage clock table number setup ~ RENTAL: $12 (featuring tallow berry and preserved roses)

Centerpiece ~ luxury floral budget:
This look included tall arrangements interspersed between the smaller arrangements. They can be spread out along a rectangular table, or used individually on a round table.

~ Arrangement in glass vessel with colored blue water: $225 (featuring French tulips, eremerus, mokara orchids, genista, roses and ranunculus). Containers are RENTAL items.
~ Vintage clock table number setup ~ RENTAL: $8 (featuring tallow berry and preserved roses)

For our photo shoot, we included 2 of the above arrangements and vintage clock setup, as well as the arrangements from the moderate budget setup.

Luxury table scape

Arrangement in glass vessel with colored blue water: $225 (featuring French tulips, eremerus, mokara orchids, genista, roses and ranunculus). Containers are RENTAL items.

Vintage clock table number setup ~ RENTAL: $8 (featuring tallow berry and preserved roses)

Bridal bouquet
The bridal bouquet is the single most important floral arrangement in a wedding. It should be a true reflection of the bride, and is a focal point during the ceremony. I encourage clients who are on a tight budget to scale back in other areas, like the centerpieces (since there are so many of them), or the altar arrangements.

Bridal bouquet: $225 (featuring grevalia, roses, ranunculus, craspedia, lambs ear, bursilia and tree fern)

For couple’s on a tight budget, a DIY (do-it-yourself) approach may be the way to go. The easiest arrangements to do would be centerpieces, which also tend to be the largest overall cost. And it’s a great way for family and friends to contribute to the wedding! Personal flowers such as bouquets, boutonnieres and corsages can be more difficult since they require some skill, so you might want to hire a floral designer to provide just those.

Your floral designer may also be able to provide design services on an hourly basis for advice on how to choose the right types of flowers and where to source materials. They may even be open to hosting a workshop on creating a sample centerpiece for your wedding.

A DIY wedding can be fun to pull together, especially if you have props or other elements you can prepare way in advance, and that fit in with a theme. The flowers could be just one component of the overall look, and added right before the wedding. This way, you’re not stressing out 2 days before the wedding scrambling to put together 20 centerpieces!

Having a theme is also a great way to personalize your wedding. It can be related to the venue, such as the beachside or a winery, or a shared hobby. A recent client of mine got married at the Chabot Space and Science Center, and their theme was “A Match Made in Heaven” ~ does it get any sweeter than this?

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